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June 21, 2021 by Tanya Aquino

Understanding The Significance of SSL Certificates

SSL certificate

It turns out that we all need SSL certificates. Beginning mid-2018, Google Chrome—one of the top internet browsers in the world—announced that they would be marking HTTP websites as “Not Secure.” This means that without obtaining your Secure Socket Layer (SSL) certificate, users will be informed that your website can potentially harm their device or risk their privacy. 

In truth, not many people know precisely why SSL certificates are necessary—and many more don’t even understand its purpose. But before you panic for your website or your business, let’s dive in to learn about the significance of SSL certificates.

SSL In a Nutshell

SSL is a popular security protocol that secures connected devices to the internet or within corporate networks. Today, in our Internet-centric world, SSL is utilized when a web browser wants to communicate with a web server as securely as possible. An excellent example of this is when it comes to online shopping.

The digital world has made online shopping the easiest way for businesses to thrive and for customers to achieve satisfaction. And when websites are issued with SSL certificates, not only is the security provided to us, but we also build a relationship of trust! The data we receive and transmit to our favorite online shops are perfectly secure with encrypted public and private keys.

Above all, SSL notifies us of cybercrimes, data leaks, information breaches, and so on. Without this intelligence, we are not able to add caution to safety measures and securely transmit data and information all across the Internet.

What Can SSL Do For Me?

Whether you’re a customer of an online retailer, a business owner, a social media influencer, or a student doing his or her research, SSL is made to gatekeep your safe internet usage. There are many reasons why SSL remains to be a significant fixture in today’s modern times. But we’ve narrowed it down to four points:

Enhances Website Security

SSL certificates protect sensitive data such as login IDs, passwords, addresses, or payment information from loss or damages. When your personal data is transmitted from one website to another, it’s only critical to ensure your security. 

Prioritizes Subdomain Protection 

Business owners or IT heads benefit from an SSL certificate because it protects all their domains and subdomains. A good example of this is yahoo.com and blog.com, both of which own and run several domains.

Establish Customer Trust

When it comes to the Internet, the importance of trust is magnified. 

SSL certificates prove that their websites are credible and trustworthy of use. Still, at the same time, they can also confirm or deny entry for bots and hackers by tracing malicious activity. Note that without Secure Sockets Layer certificates, browsers will mark websites as unsafe.

Advanced SEO Rankings

Business-related websites are very much prone to malicious attacks on the Internet. Therefore, an SSL certificate is a way not only to increase your online visibility but it will also encrypt all data. Additionally, SSL will offer you an advantage over your competitors who do not have authentications yet!


The Internet is a vast entity that almost knows no bounds. Nobody really knows its limits, because year after year, and generation to generation, we see it grow and enhance further. But as humans, we can do much to use the Internet in a safe manner—which is why we must take further measures, just like obtaining an SSL certificate!

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